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LeBron James & Lakers Lead NBA Merchandise Sales Through First Half of 2020-21 Season

– Brooklyn Nets Finish Second in Team Merchandise Sales, Marking the Franchise’s Highest-Ever Ranking –

The National Basketball Association (NBA) and National Basketball Players Association today jointly announced that LeBron James and the Los Angeles Lakers secured the top spots on the NBA’s Most Popular Jersey and Team Merchandise lists.  Results are based on NBAStore.com sales for the First Half of the 2020-21 NBA season.

Oct 11, 2020; Lake Buena Vista, Florida, USA; Los Angeles Lakers forward LeBron James (23) celebrates after a play against the Miami Heat during the fourth quarter in game six of the 2020 NBA Finals at AdventHealth Arena. The Los Angeles Lakers won 106-93 to win the series. Mandatory Credit: Kim Klement-USA TODAY SportsMandatory Credit: Kim Klement-USA TODAY Sports

Additional highlights:

  • The Brooklyn Nets’ (No. 2) position on the team merchandise list marks the franchise’s highest ranking ever with three players in the top 10 on the jersey list with Kevin Durant at No. 3, Kyrie Irving at No. 6 and James Harden at No. 9.
  • Zion Williamson (No. 10)of the New Orleans Pelicans cracks the top 10 in jersey sales for the first time.
  • The Atlanta Hawks’ Trae Young (No. 14) makes his debut on the jersey list.

TNT tips off its coverage of the Second Half of the season tonight with a doubleheader as the Nets host the Boston Celtics (7:30 p.m. ET) and the Golden State Warriors visit the LA Clippers (10 p.m. ET).

Top 15 Most Popular NBA Jerseys:                         

1. LeBron James, Los Angeles Lakers                         

2. Luka Dončić, Dallas Mavericks                               

3. Kevin Durant, Brooklyn Nets                                   

4. Stephen Curry, Golden State Warriors                     

5. Giannis Antetokounmpo, Milwaukee Bucks            

6. Kyrie Irving, Brooklyn Nets                                    

7. Anthony Davis, Los Angeles Lakers                       

8. Jayson Tatum, Boston Celtics                                  

9. James Harden, Brooklyn Nets                                 

10. Zion Williamson, New Orleans Pelicans                

11. Jimmy Butler, Miami Heat

12. Damian Lillard, Portland Trail Blazers

13. Kawhi Leonard, LA Clippers

14. Trae Young, Atlanta Hawks

15. Russell Westbrook, Washington Wizards

Top 10 Most Popular Team Merchandise:

1. Los Angeles Lakers

2. Brooklyn Nets

3. Golden State Warriors

4. Boston Celtics

5. Philadelphia 76ers

6. Miami Heat

7. Chicago Bulls

8. Dallas Mavericks

9. Toronto Raptors

10. Milwaukee Bucks

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Terrell Thomas, Founder + CEO of These Urban Times, is a journalist, activist, and sports historian. He has worked with some of the largest brands in sports, entertainment, and tv/film. He lives in Atlanta, GA with his wife and two children.

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