Motown Records/Compound Entertainment released NE-YO’s first new single of 2021, “What If.” The shimmering dancefloor banger finds NE-YO recalling a lost love and wondering what would have happened if they hadn’t parted. The three-time GRAMMY® winner recorded “What If” in London with producers Ebenezer and Magnus Klausen. Curtis “Sauce” Wilson produced the vocals.
“What If” follows NE-YO’s 2020 collaboration with JEREMIH, “U 2 Luv.” In his career to date, NE-YO has sold a cumulative 20+ million adjusted albums worldwide. He has won three GRAMMY awards and been honored with a total of 14 nominations. His first single, 2005’s “So Sick,” hit No. 1 on the Billboard Hot 100, and was certified quadruple Platinum. Since then, he has racked up a collection of hit singles – including “Sexy Love,” “Closer,” “Because of You,” “Miss Independent” and “Push Back” featuring Bebe Rexha and Stefflon Don. Three of his albums have entered SoundScan’s Top Current Albums chart at No. 1.
Take a moment and check out NE-YO’s new video “What If” above. Check out our exclusive TheseUrbanTimes interview with NE-YO below.
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